About us

We are a small group of Afghan Canadian entrepreneurs with a long-standing love for watches. To us, watches are more than fashion items. They represent resilience, identity, and time well spent.

After everything Canada gave us, including safety, opportunity, and a new beginning, we wanted to create something meaningful in return.

That is how Canadera was born.

We started this journey with a simple idea: to build a watch brand that blends bold style with honest value. A watch is more than just an accessory. It is the most visible expression of who you are, especially when your elbows are up and you are ready to take on the world.

At Canadera, we offer two unique collections.

• Our Signature Line is designed by us in Canada, crafted with care, and tested in real life for durability and everyday performance.
• Our Handpicked Collection includes carefully selected watches from underrated and trusted brands that deserve more attention. Each piece is tested by us before it is offered to you.

We wear every watch ourselves before it reaches you. If it doesn’t impress us, it doesn’t make the cut. Our goal is simple. We want to bring you standout quality at honest, accessible prices. No inflated hype. Just good design and lasting value.

This is more than a business for us. It is a reflection of who we are, where we come from, and the time we carry forward.